Tourism · Uganda
Ecosystem platform and operator onboarding
Prototype Sprint · Execution Sprint
Client overview
Regional tourism stakeholders needed a coherent digital layer: visitors expect seamless discovery while operators struggle with fragmented tools and seasonal cash flow.
Challenge
Early concepts pleased investors but did not reduce operational load for small operators — the backbone of the destination brand.
Approach
Prototype Sprint validated booking and itinerary flows with both visitors and operator cohorts. Execution Sprint installed partner onboarding playbooks, support tiers and a lightweight success scorecard by route and season.
Outcomes
Stronger visitor engagement on pilot routes and fewer support escalations during peak weeks — operators reported clearer expectations and faster first payouts on integrated offers.
Key learnings
Tourism marketplaces die in the back office. Onboarding and settlement clarity matter as much as the consumer front end.